What is the trend for the floral industry in 2023?

The floral industry is always changing and adapting to the needs of the consumer. In 2023, the Flower Council has identified the theme of “Collecting Memories” for their Spring/Summer collection. This theme is focused on the idea of preserving memories through flowers and plants.

The Flower Council predicts that roses, carnations, and ranunculus will be popular in 2023. Roses are a timeless classic that symbolize love and beauty, and they are a great way to commemorate a special occasion. Carnations are a popular choice for bouquets, and they are known for their bright colors and long-lasting blooms. Ranunculus are a beautiful flower that are perfect for creating a romantic and whimsical atmosphere.

In addition to flowers, plants like hydrangea, ficus, and eucalyptus will also be trending in 2023. Hydrangeas are a great way to add a touch of color to any room, and they are known for their delicate blooms. Ficus plants are perfect for those who want to add a touch of greenery to their home, and they are known for their lush foliage. Eucalyptus is a great way to add a unique and fragrant touch to any space, and it is perfect for creating a calming atmosphere.

Overall, the floral industry is constantly evolving and adapting to the needs of the consumer. In 2023, the Flower Council has identified the theme of “Collecting Memories” for their Spring/Summer collection. This theme is focused on the idea of preserving memories through flowers and plants. Popular flowers like roses, carnations, and ranunculus will be trending in 2023, along with plants like hydrangea, ficus, and eucalyptus. With the right combination of flowers and plants, you can create a beautiful and memorable space that will last for years to come.