How to Critique an Infographic
Infographics are a great way to quickly and effectively communicate complex information in a visually appealing way. But how do you critique an infographic to make sure it is doing its job? Here are some guidelines to help you evaluate an infographic.
Step 1: Write down the title of the infographic and the name of the person who made it.
The title and author of the infographic are important pieces of information that can help you understand the context of the infographic. Knowing who created the infographic can also help you understand their perspective and the purpose of the infographic.
Step 2: Identify and write down the claim made on the infographic.
The claim is the main point that the infographic is trying to make. It should be clearly stated in the infographic, either in the title or in the text. Writing down the claim will help you focus your critique on the main point of the infographic.
Step 3: Design.
Design is an important part of any infographic. Evaluate the design elements, such as the layout, typography, color palette, and overall aesthetic. Does the design help to communicate the message of the infographic? Is it visually appealing?
Step 4: Text Content.
Evaluate the text content of the infographic. Is the text clear and concise? Does it provide enough information to support the claim? Is it free of spelling and grammar errors?
Step 5: Data.
Data is an important part of any infographic. Evaluate the data sources used and the accuracy of the data. Is the data up-to-date? Is it presented in a way that is easy to understand?
Step 6: Visuals (non-graph, non-text).
Visuals are an important part of any infographic. Evaluate the visuals used in the infographic. Are they relevant to the topic? Do they help to communicate the message of the infographic? Are they visually appealing?
Apsar Ali is a passionate graphic designer and the founder of Grafixfather.com. With over 5 years of experience in the design industry, he has a wealth of knowledge to share with his readers.